Randstad Employer Brand Research

to build a strong employer brand you need insights.

We are employer branding experts and conduct independent and comprehensive research into what attracts employees to an organization. The Randstad Employer Brand Research dives into worker's drivers and motivators and offers valuable insights to help employers shape their employer brand.

based on perceptions of the general audience

optimizing more than 26 years of successful employer branding insights

recognizes the world's most attractive employers

the best employers win the Randstad Award trophy

Business men and women in an office having a meeting. Primary color: red.

take part in our survey and

get valuable information about your company.

Would you like to know where your employer brand stays compared to your competitors and what its strengths and weaknesses are? By participating in our survey, you will learn more about your position on the job market and how job seekers rate you.

more information

34 countries worldwide

nearly 171 000 respondents worldwide

6 400 companies worldwide

4 079 Czech respondents

160 largest Czech employers

to build a strong employer brand you need insights.

Randstad Employer Brand Research.

about Employer Brand Research.

get valuable information about your company.

participants of our research.

who is the 2026 winner in the Czech Republic?